Blending natural beauty with contemporary convenience in Jamaica Plain
How do you combine city spaces and natural green to build a complete-package living space? In Jamaica Plain, Massachusetts, our brand campaign for a full-service, luxury apartment building answers that very question.
Olmsted Place blends natural beauty and contemporary convenience. From Jamaica Pond and Olmsted Park to the building’s resident lounge and fitness center. Verdant green spaces meet vibrant neighborhood streets, and picturesque cattails are the backdrop to poolside cocktails.
Right out the front door are unique city aspects, renowned restaurants, and eclectic shops. Our campaign shows how living at Olmsted Place makes life more enjoyable. On top of that, the location puts residents at the center of Boston’s medical community as easily as it places them at the heart of Boston’s Arnold Arboretum.
As the campaign says, “find your city and your serenity at Jamaica Plain’s newest address.”
At a Glance
- Offices
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- Boston, MA
Krista Bourque, Principal
A distinctive brand is a critical asset. It resonates with target audiences, creates meaningful emotional connections and directly impacts the bottom line.
Jenya Guillemin, Senior Associate & Senior Art Director
To create compelling brand visuals, you must tap into the optimal combination of intuition, reasoning, logic, and art.
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