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Vision and Plan for Glasgow’s Golden Z

Visioning, strategic planning, and regeneration services to support a new plan for Glasgow’s city centre

  • Glasgow, Scotland

    Glasgow, Scotland

A new vision for a re-energised and resilient retail core

Glasgow’s traditional retail core, comprised of Buchanan Street, Sauchiehall Street, and Argyle Street, is collectively known as the Golden Z in recognition of its spatial pattern. As the architectural, economic, and cultural epicentre of the wider city region, the Golden Z is of critical importance to the future of the city centre. The way people shop, work, and connect is changing, so Glasgow City Council selected our team to prepare a new vision and plan for the Golden Z.

A process of collaborative engagement with local communities, landowners, businesses, and other stakeholders took place to identify key opportunities and constraints. We developed a variety of spatial and policy options in response to the impact of changing market and societal trends—with a focus on growing city centre living, repurposing vacant sites and buildings, encouraging a mix of uses, and contributing to the City’s net zero ambition.

Our plan sets out a renewed, regeneration direction for the Golden Z to support its successful evolution as the thriving heart of the city and to provide confidence to residents, businesses, investors, and developers.

At a Glance

  • Kevin Murray Associates
Threesixty Architecture
Meet Our Team

Aaron Doidge, Senior Planner

My passion? Creating places for people, engaging with communities, and working with stakeholders to drive successful place-based outcomes.

Mark Johnston, Director, Planning

Good planning is collaborative, sustainable, and adaptable: the three pillars of environmentally-sound, resilient communities.

Aaron Doidge

Senior Planner

Mark Johnston

Director, Planning

We’re better together

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    Work with passionate people who are experts in their field. Our teams love what they do and are driven by how their work makes an impact on the communities they serve.

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