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Dayton Mall Area Master Plan

‘Mall Street’ meets ‘Main Street’

  • Dayton, Ohio

    Dayton, Ohio

Our master plan for this shopping center provides functionality as well as unity

Could a new urbanist retrofit strengthen a suburban mall’s competitive position? Could it halt the decline of sprawl that’s grown up around the mall? Could it reverse region-wide negative perceptions of the area? Could it transform two square miles of nowhere into a somewhere that people choose to live, work, shop, and invest in?

The Dayton Mall Area Master Plan aims to do all of that with placemaking based on new urbanist principles. With rapidly changing demographics, economics, and market preferences, the mall was presented with new opportunities and challenges. To unlock the area’s full potential, our team instituted extensive public outreach and collaboration—we educated the public as they educated us. This helped us to appreciate their goals for better connections, new parks and public spaces, expanded housing options, increased job opportunities, and more shopping, dining, and entertainment variety.

After working with the community to develop a new urbanist vision, our planning team devised a clear, phased plan keyed to the market, developed a unifying identity program, and identified steps for implementation and funding. This transformative plan enabled a fragmented area to emerge as an authentic 21st century village center that embraced the spectrum of community life. 

At a Glance

Offices
Meet Our Team

David Dixon, Vice President, Planning and Urban Design Leader, Urban Places

We help communities manage change to become more livable, equitable, and resilient.
David Dixon Vice President, Planning and Urban Design Leader, Urban Places Read More

Wei Jin, Urban Designer

My design focus: people and the sense of place and environment. Integrate physical design solutions with social aspects and natural systems.

Steve Kearney, Associate

Working with—and learning from—community members is what excites me most in all of my planning projects.

Steve Wolf, Planner, Urban Design Group

Cities are where society tests solution to our toughest problems—from economic inequality to climate change to government accountability.
Steve Wolf Planner, Urban Design Group Read More
  • David Dixon

    Vice President, Planning and Urban Design Leader, Urban Places

  • Wei Jin

    Urban Designer

  • Steve Kearney

    Associate

  • Steve Wolf

    Planner, Urban Design Group

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